Secret Alchemist
VerifiedClean perfumes built around Indian ingredients such as jasmine, tuberose and saffron
About Secret Alchemist
Secret Alchemist is a Mumbai fragrance brand that started in aromatherapy and now focuses on clean perfumes with fully disclosed ingredients. Co-founders Ankita Thadani, Akash Valia and actor Samantha Ruth Prabhu are featured on the site.
The Alchemy line covers everyday EDPs such as Madurai Jasmine and Rare Vanilla. The Signature line is a 25% concentration parfum collection built on Indian-origin ingredients: Kannauj tuberose, Kashmiri saffron, Aligarh vetiver and Western Ghats patchouli.
Discovery sets and gift sets let buyers try several scents. Fragrances are pitched as gender-neutral.
Popular Secret Alchemist products
- Madurai Jasmine Clean Perfume (EDP)₹1,419
- Rare Vanilla Clean Perfume (EDP)₹1,419
- Midnight Patchouli Clean Perfume Parfum₹2,849
- The Discovery Clean Perfume Gift Set₹1,599
Frequently asked questions about Secret Alchemist
What is the Signature collection?
A parfum line built around specific Indian ingredients and where they come from: tuberose, saffron, vetiver and patchouli.
How strong are Signature perfumes?
They have a 25% fragrance concentration; how long they last depends on skin, weather and the scent.
Can I try before buying a full bottle?
Yes, through discovery sets or a build-your-own box.
Where is Secret Alchemist based?
Secret Alchemist is a homegrown Indian D2C brand based in Mumbai, Maharashtra.
Who founded Secret Alchemist?
Secret Alchemist was founded by Ankita Thadani, Akash Valia and Samantha Ruth Prabhu.
Where can I buy Secret Alchemist products?
You can buy Secret Alchemist products on secretalchemist.com.
What is the return policy of Secret Alchemist?
Generally non-refundable. Returns possible within 7 days only for damaged or incomplete products that are unopened and unused; processed in 7–21 business days.
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