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Free AOV Optimisation Tool

Smart Bundle Planner

Add your products, set a bundle discount, and instantly see how bundling impacts your AOV, margins, and monthly revenue.

Bundle Products

Add 2–5 products to your bundle.

Product Name
Selling Price (₹)
COGS (₹)
Margin
77.5%
76.6%
78.0%

Bundle Settings

15%
20%

Bundle Breakdown

Bundle MRP (sum)₹1,897
Discount (15%)−₹284.55

Bundle Selling Price₹1,612.45
Total COGS₹430

Bundle Margin₹1,182.45
73.3% margin
Current AOV
₹632.33
Single product avg
Projected AOV
₹1,220.4
+93.0% uplift
Current Monthly Revenue
₹3,16,166.67
500 orders
Projected Monthly Revenue
₹7,32,242
600 orders · +₹4,16,075.33 (131.6%)

AOV Comparison

Before Bundles₹632.33
After Bundles₹1,220.4

Why Product Bundling Is the Fastest Path to Higher AOV

Bundling is one of the simplest levers in D2C — and one of the most under-used. By pairing complementary products at a modest discount, you can increase Average Order Value by 30–80% while improving customer satisfaction through curated experiences.

01

Higher AOV Without More Ads

Get more revenue from the same traffic. No extra ad spend required.

02

Introduce New Products

Use a hero product to anchor a bundle and cross-sell lesser-known SKUs.

03

Reduce Decision Fatigue

Curated bundles simplify choice, reduce bounce, and speed up purchase decisions.

Frequently Asked Questions

When you group complementary products into a single discounted package, customers buy more items per transaction. Even with a 15–20% discount, the total cart value is typically 40–80% higher than a single product purchase.

Most D2C brands find the sweet spot between 10–25%. Below 10% and the discount doesn't feel meaningful to the customer. Above 25% and you risk eroding margins. Use this planner to find the exact threshold where you maximise revenue without hurting profitability.

Conversion uplift is the expected percentage increase in orders when you introduce a bundle offer. For example, if you currently do 500 orders/month and bundles add 20% uplift, you'd project 600 total orders. Real uplift varies by category — skincare bundles tend to perform exceptionally well.

The highest-performing strategy is to anchor a bundle around a best-seller and include a complementary or lesser-known product. This introduces customers to new SKUs while leveraging the pull of your hero product.

Automate bundle performance tracking

Let Clevrr AI find your best bundles
automatically from live sales data.

Connect your Shopify store and Clevrr AI will analyse purchase patterns to recommend the highest-converting product bundles.

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